What is a Personal Stylist – Style With Francesca

PERSONAL STYLIST IN LISBON

What Does a Personal Stylist Do?

A personal stylist helps you build a wardrobe that reflects who you truly are—so you can stop guessing and start dressing with confidence every day.

THE BENEFITS

Why Work With a Personal Stylist?

Confidence

Know exactly why something works on you—and own it

Time

Getting dressed becomes effortless, not exhausting

Clarity

No more 'I have nothing to wear' with a full closet

Identity

Discover your signature style that feels authentically you

Smart Spending

Stop wasting money on pieces that never get worn

“Most people don’t struggle because they lack style—they struggle because they haven’t discovered their style identity yet.”

— Francesca

YOUR TRANSFORMATION

Your Style Journey With a Personal Stylist

Every transformation is unique, but all start with understanding you. Choose the path that fits your goals.

Perfect for beginners

Discover the Essentials

Build your style foundation with color analysis and body shape study

€290

Time to Shine

Complete transformation with wardrobe edit and personal shopping

€590

Complete experience

Be Iconic

The full journey to becoming the most authentic version of yourself

€890

MY METHODOLOGY

What Makes My Approach Different

Technical styling knowledge backed by training and experience
Deep understanding of color science and how it affects perception
Psychology of style—how clothes influence confidence
Italian elegance meets global perspective
Focus on YOUR identity, not trends or my preferences
Holistic approach: inner confidence reflects outward

I don’t impose trends. I reveal YOUR style—the one that has always been there, waiting to be discovered.

WHERE TO START

Find Your Path

Not sure which personal styling service is right for you? Find your starting point.

Feeling lost with your wardrobe?

Discover the Essentials

Start with understanding what truly works for you

Ready for a complete transformation?

Be Iconic

The full journey to your most authentic self

Preparing for a milestone moment?

Time to Shine

Look and feel your best for what matters most

Getting married?

Wedding Styling

Bridal and groom styling for your special day

CLIENT STORIES

What Clients Say About Working With a Personal Stylist

“Working with Francesca changed how I see myself. I finally understand why some things never worked and now I dress with intention every single day.”

Sofia M.

Time to Shine client

“I used to spend hours getting ready and still feel ‘off’. Now I have a capsule wardrobe that makes me feel confident in minutes.”

Elena R.

Be Iconic client

“The color analysis was a revelation. I donated half my closet and have never looked better.”

Maria L.

Discover the Essentials client

Common Questions

Personal Stylist FAQ

What does a personal stylist actually do?

A personal stylist helps you understand your unique style identity through color analysis, body shape study, and wardrobe curation. Unlike shopping alone, a personal stylist provides expert guidance so every piece you own works together and flatters you. I help you build a wardrobe that reflects who you truly are—not just follow trends.

How much does a personal stylist cost?

My personal styling packages range from €290 for the foundational Discover the Essentials package to €890 for the complete Be Iconic transformation. Each package is an investment in yourself that saves you money long-term by eliminating wasteful shopping and building a wardrobe that truly works

Do I need a personal stylist or can I do it myself?

While you can certainly try on your own, a personal stylist brings technical knowledge about color theory, body proportions, and fabric that takes years to develop. Most importantly, we provide an objective perspective—it’s hard to see yourself clearly. If you’ve ever felt frustrated shopping or said ‘I have nothing to wear’ despite a full closet, a personal stylist can transform that experience.

What's the difference between a personal stylist and an image consultant?

We begin with a video consultation to understand your style goals and lifestyle. You’ll share photos of your current wardrobe, and I’ll create a personalized style guide, shopping recommendations, and outfit lookbooks—all delivered digitally. We stay connected throughout the process via video calls and messaging.

How do I find a personal stylist near me in Lisbon?

You’ve found her! I’m Francesca, a personal stylist based in Lisbon, Portugal. I work with clients in person throughout Lisbon and also offer online styling services worldwide. Whether you’re local or international, we can work together to transform your style.

What should I expect from my first session with a personal stylist?

We start with a Discovery Call where I learn about your lifestyle, goals, and current wardrobe challenges. From there, depending on your package, we’ll dive into color analysis, body shape study, and building your personalized style strategy. Every session is tailored to you—there’s no one-size-fits-all approach.

Ready to Work With a Personal Stylist?

Whether you’re in Lisbon or anywhere in the world, I’m here to help you discover your authentic style.